Did your budget last the whole day?
When a campaign runs out of budget, Amazon stops showing your ads — and no report tells you. Advigator measures how much of each day your campaigns were actually live, and fixes the gap in one click.
Daily time in budget — last 15 days
Out of budget means out of the search results
Amazon doesn't pause your day — it pauses your ads. If the budget runs out at 2:47 PM, shoppers keep searching all evening, the busiest hours, and your products simply aren't there.
Your reports look fine: spend is on target, ACoS is stable. What they can't show is the sales that never happened. Time in budget makes that gap visible — and measurable.
Budget exhausted at 2:47 PM → 9h 13m with zero impressions, right through peak shopping hours.
One bar per day. One glance to know.
Each bar shows the share of the day your campaigns had budget available. The color tells you what to do.
Green: covered all day
Your ads ran from midnight to midnight. Nothing to do — your budget matched the demand.
Yellow: stopped early
Campaigns went dark for part of the day. You're missing clicks — and the sales attached to them.
Red: critical
A large slice of the day with no ads. These are the campaigns costing you the most in missed sales.
Advigator does the math. You click once.
For every campaign group that stops early, Advigator calculates the daily budget that would have kept it live all day — based on how fast it actually spends, not on guesswork.
- A precise suggestion next to every group that needs it
- One click to confirm and apply — done
- Nothing ever changes without your confirmation
Below 75%, we email you before it hurts
No need to log in every morning. When a campaign group spends a critical share of the day out of budget, the alert lands in your inbox — with the fix one click away.
These groups were below 75% time in budget yesterday:
Budget, handled
“Before Advigator, we spent and wasted our budget without any logical reasoning”
“Budget and underperforming campaigns are handled automatically. It is really easy to use and intuitive”
Frequently Asked Questions (FAQ)
What does “time in budget” measure exactly?
The share of each day your campaigns had budget available. 100% means your ads could run all day; 60% means they stopped after roughly 14 hours and were invisible for the rest.
How is the suggested budget calculated?
From how fast the campaign group actually spent in recent days and how long it stayed out of budget. It's the daily amount that would have kept your ads live through the whole day.
Does Advigator change my budgets automatically?
No. Suggestions are applied only when you confirm them with a click. You always control the cap — Advigator never spends beyond the budget you set. If you prefer to manage budgets hands-off, automated budget allocation handles the split within the cap for you.
When do I receive email alerts?
When a campaign group stays below 75% time in budget, you get an email the next morning, so you can fix it before another day of sales goes missing.
Stop paying for half a day of visibility
See today how much of the day your campaigns were actually live.