We analyze hundreds of search terms for you according to pre-set criteria and show you what may make sense to add as a negative. The final decision is up to you.
SP Auto + Phrase/Broad
Search terms with zero orders generated by auto-targeting campaigns or phrase/broad keywords.
N-grams
Have you ever gotten lost analyzing hundreds of search terms with little data? We do it for. We look for the most common words found in these search terms so you can find the irrelevant word right away.
Category
We find the categories of competing products from which your product has received no orders so far. You can exclude these categories from your campaigns.
