Amazon PPC

Learn how Amazon Advertising works in depth, its technical aspects and best practices.

Overview

Overview

What is Amazon Advertising and why it can increase your sales.

Budget

Budget

How to control the maximum daily spend on your advertising campaigns.

Campaign Structure

Campaign Structure

How to properly organize advertising campaigns.

Targeting

Targeting

How to choose the consumers who will see your sponsored product.

Bid per Click

Bid per Click

How to adjust bids per click to get enough visibility but without losing money.

Performance

Performance

How to measure the performance of your advertising campaigns.